The Peaceful Paw LogoThe Peaceful Paw Logo

About Our Company

based in Murrells Inlet, SC- dedicated to all THE DOGGOS!

There is a saying that goes "When you do what you love, you will never work a day in your life," We don't work at The Peaceful Paw. We love making the best all natural products for doggos everywhere. We also can schedule an in home massage for your doggo.

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How The Peaceful Paw Began

The Peaceful Paw was created out of love for a very special bulldog named Ike who passed away on February 6th 2014. He was 14 years old and a beloved rescue.

Lori Gammon-Megginson, owner and founder of The Peaceful Paw is a native of Charlotte, NC . During the last years of Ike's life, Lori began to incorporate a more holistic approach to Ike's care. It was at this point that Lori became aware of the chemicals and toxins that were in Ike's " top of the line" food and even his pet products. She researched many pet food companies and was surprised to see the many recalls on pet food. She was even more surprised to see so many chemicals in pet products that were supposedly " All- Natural"

The passing of Ike had a huge impact on Lori's life. After his death, she researched more alternative healthcare options for pets, which included animal aromatherapy, the use of essential oils and canine massage. Lori knew the best way to honor Ike was to share her knowledge with other pet parents and The Peaceful Paw was born. Lori decided that after more than 25 years working in the healthcare field as a pediatric nurse, it was time for a career change, a life change.

She became certified in Animal Aromatherapy through Ashi Holistic Center in Banner Elk, NC and trained at the Pet massage Training and Research Institute in Toledo, where she became certified as a Pet massage Practitioner. Lori also wanted to create a truly all-natural line of pet grooming products. Her training in Animal Aromatherapy led her to create the Peaceful Paw product line.

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Organic & Vegan

A Certification as a Massage Practitioner is a credential granted to individuals who have completed a massage therapy training program, indicating their qualification to practice as professional massage therapists.

Non-GMO & Cruelty Free

The IAAMB Certification signifies proficiency in animal massage and bodywork, granted by the International Association of Animal Massage and Bodywork.

Made In The USA

A Dog Handling Certification is a credential showing competence in safely managing and working with dogs, often required for roles in dog training, pet care, and animal shelters.

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Veterinarian Approved

Animal Aroma Level 1 is a training in using aromatherapy for animals, introducing participants to essential oils and their applications for animal well-being.

Our Products - Made for Dogs

Peaceful Paw Products are a line of skin care products, made for Dogs. Our Products are handcrafted and made in small batches in Murrells Inlet, SC. We are vegan friendly, all-natural, vet approved and leaping bunny certified. We use dog safe, 100% plant based ingredients in all of our products. You will never find any harsh chemicals in our products. We use naturally occurring preservatives to keep our products fresh and safe. No parabens, fillers or formaldehyde releasers are used as preservatives in our products. We feel that if you can not pronounce a word or don't know what it is, it should not be in your skin care products, let alone your Dogs.

Lori's training and certification in Animal Aromatherapy assures she uses only 100% safe essential oils and herbs that are dog friendly. Her formulations have met strict guidelines for safety as outlined by the National Association of Holistic Aromatherapy safe use Guidelines for Animals.

As a company,  we do not not source any of our ingredients or packaging from China. Because The Peaceful Paw is a small, growing company, we must depend on others to help us find the very best overseas ingredients. We use Greenamerica.org certified companies for this purpose. Companies with this certification have the highest standards when it comes to the foreign productions of raw ingredients. This ensures the integrity of our overseas ingredients and their Fair Trade status. One of our favorite suppliers is Mountain Rose Herbs.

If you have any questions about how or where we source our ingredients, please contact us. We are happy to answer any questions you may have.


* Please remember that aromatherapy, use of essential oils or alternative care does not replace regular veterinary care. You should always consult your veterinarian should you have any questions or concerns. Products have not been evaluated by the Food and Drug Administration and are not intended to diagnosis, treat, cure or prevent any disease. Avoid contact with the dog's eyes. nose and mouth and do not use on puppies younger that 24 weeks of age ( 6 months) Our products are not to be used on cats. Keep out of reach of children and discontinue if irritation occurs*

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Our Mission Statement

My vision, as the owner of The Peaceful Paw, is to utilize my knowledge, experience and skills to be your ongoing partner in the health and well being of your best friend.  To act with integrity, professionalism and compassion toward each individual pet and their guardian. Foster ongoing coordination with my clients' other pet services to enhance total pet care.

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Scope Of Practice

As a Certified  Pet  Massage Practitioner I am trained in the PetMassage ™ technique which aids in relaxation and initiates self healing of dogs through the use of knowledgeable, compassionate touch, compression, kneading and energy balancing.  The PetMassage ™ practice enhances the body-mind awareness of the dog. PetMassage ™ does NOT include deep-tissue work or extremes of joint movement.  As a Certified Pet Massage Practitioner, I can not diagnose or treat specific medical disorders.  I do not prescribe medications nor give medical advice.   Issues that I am not trained to address will be referred to your Veterinarian.  

"Massage is the touch of the physical and  energetic body with a healing purpose" - Cheryl Schwartz, DVM,Four Paws Five Directions

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Massage Practitioner

A Certification as a Massage Practitioner is a credential granted to individuals who have completed a massage therapy training program, indicating their qualification to practice as professional massage therapists.

IAAMB Certification

The IAAMB Certification signifies proficiency in animal massage and bodywork, granted by the International Association of Animal Massage and Bodywork.

Dog Handling Certification

A Dog Handling Certification is a credential showing competence in safely managing and working with dogs, often required for roles in dog training, pet care, and animal shelters.

Animal Aroma Level 1 Certificate

Animal Aroma Level 1 is a training in using aromatherapy for animals, introducing participants to essential oils and their applications for animal well-being.

Customer Reviews

Happy customers, happy us! We're over the moon reading your fantastic reviews. From raving about our products to applauding our health benefits, you rock our world with your kind words. Keep 'em coming, and let's keep this awesome vibe going!

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Lisa Rogers Kirk

Love the balm for my babies paws. Works great and natural. Highly recommend her products and great customer service.

December 17, 2023

Sophie Oliver

I've been using the shampoo & flea/tick spray for years and when I found out Lori was no longer working at the business I purchased from I tracked her down and begged her to make them for me, that is how well they work. I love they are essential oils so nothing toxic, I spritz my own shoes off before walking dogs in grass. I have bathed a dog that had fleas and the shampoo was killing fleas on contact. The shampoo has made my dogs hair grow quickly and makes wire hair very soft & silky. Lori knows her stuff when it comes to essential oils and herbals supplements for dogs as well as with k9 massage. There has never been a product I've tried that has come close to these products & I'm forever grateful to be able to use them for my dogs.

October 1, 2023

Lorri Tolliver

I have a Dalmatian dog named Blue prone to urinary stones due to high uric acid. After trying different diets, Lori from The Peaceful Paw helped create a tailored meal plan with supplements and Chinese herbs. Within a month and a half, Blue's recent ultrasound showed no crystals, one stone disappeared, and a minor spot remains. Lori's support transformed Blue's health remarkably in a short time, and I'm immensely grateful.

August 24, 2023

Jennifer Hogan

We tried the calm down-anti itch shampoo and love it! We will definitely try more products in the future!

June 24, 2023

Claire Innami

Just stopped by their stand in market commons. Super sweet from the start and very welcoming! Gave our doggies plenty of treats, ended up buying the sweet potato treats! Will definitely be coming back

May 15, 2023

Patricia Wiley

Great products & AMAZING customer service!! Will be buying from them again & recommencing them to everyone! :)

August 26, 2022

Savannah Ormand

Lori is AMAZING!! She took the time to listen to my dogs specific problems and knew the perfect product to aid in our training. I'm so thankful to have had her insight, the calming spray works wonders with my anxiety-ridden rescue!

August 5, 2022

Kristina Helms

Thank you for your calming spray, it helped my boy tremendously!!! Normally he’s shaking in a corner during fireworks, but the spray helped him to settle and he was able to have a good nights sleep, despite the noises

July 5, 2022

Nalda Seidman

I bought a few products from The Peaceful Paw and my dogs really love them! The Kiss My Paw Balm is silky smooth and light, and paired with the anti-itch Soothing Spray, has helped my baby not lick incessantly. I use the Lavender Spray on my other very anxious dog before walks and when I leave her and she seems a lot calmer. I'm so happy to have found these amazing products.

August 7, 2021

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We are here to help answer any questions you may have about our company or products. Feel free to send us a message below.

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